Evidence-Based Product Strategy

In a recent Q&A for the Amplitude blog, I spoke with John Cutler about experimentation and shared how I help product managers and startup founders stay focused on just enough research.

I'm thankful for the people in the product management community who have been generous with their time, their knowledge, even the opportunities that they share. Thanks to John Cutler for giving me the chance to share my science-based perspective on product management.

Here’s what I learned from Barry O'Reilly about unlearning - intentionally letting go of past successful approaches. Barry shares an inspiring curiousity and a constant pursuit of better ways of working.

Melissa Perri is the author of Escaping the Build Trap and founder of Produx Labs. She explains how product and tech can work together to maximize synergy.

Some key principles for great product leadership that I try to follow include: be candid and humble, make time for reflection, and continuously adapt and improve. Read these articles for deeper context.

We explain the concepts of evidence-based product strategy, continuous discovery and delivery, and the need for empowered teams as the core of a product strategy that works.